Product Marketing Lead.

4 Days working from home with 1 day in the office. 

Our client are recruiting for a Product Marketing Lead with extensive experience delivering insight-led, high-impact digital and multi-channel campaigns within the non-profit and membership sector. Proven ability to drive growth across professional qualifications and chartered applications through targeted messaging, CRM insight, and performance-focused marketing aligned to KPIs. Skilled in stakeholder management, budget oversight, and building collaborative relationships to ensure marketing activity supports wider organisational objectives.

• An opportunity has arisen for a Product Marketing Lead, to join our busy Marketing team.
• As the Product Marketing Lead, you will be responsible for designing and delivering high-impact marketing campaigns that drive growth in qualifications and chartered applications to support our business objectives.
• Campaigns will be rooted in data and insight to ensure messaging is relevant, targeted and effective, with performance measured against agreed targets and KPIs.
• You will work closely with the Product Marketing Manager, marketing and business development teams, external consultants, and internal stakeholders to ensure all activity is aligned and contributes directly to achieving annual targets across our products and services.
• Experience of working in a marketing department, preferably in a commercial environment
• In depth experience of executing integrated multi-channel marketing campaigns with a particular focus on digital marketing
• Analytical experience
• Budget management experience
• Experience of managing stakeholders

Skills

• CIM Qualification (desirable but not essential)
• Able to plan and use digital media effectively
• Ability to build effective business relationships
• Analytical ability
• Effective PC skills including Word, Excel, PowerPoint
• Ability to use CRM database and create reports
• Strong ability to produce clear written documentation
• Excellent communication skills – written and verbal
• Well-developed teamwork skills
• Strong organisational skills
• Negotiation skills

Additional information 

• Private healthcare and dental cover
• Pension scheme in line with auto-enrolment, with up to 8% contribution
• Company sick pay scheme.
• Life assurance at 4× salary.
• Salary sacrifice schemes: pension, cycle-to-work, and additional annual leave (up to 10 days).
• Employee Assistance Programme.
• One paid volunteering day per year.
• Hybrid/flexible working options, depending on job role (requirement to come into the office 4 days per month).
• You must be able to drive to Princes Risborough
• 35 hours per week